Bradley has worked with independent artists and labels since 2002. His DIY ethic was shaped by working in distribution and label management for Southern Records (Dischord, Constellation, Ipecac etc), Barry Adamson and more. He has run campaigns for artists like Peaches, The Jon Spencer Blues Explosion and Colin Stetson. In 2019 he set ip artist/label/campaign management company Singing Light Music from which manages Pigs Pigs Pigs Pigs Pigs Pigs Pigs, Eleni Drake, Lambrini Girls and more.