Born in 1974, founding member, president and administrator of Coolclub, Cesare Liaci has dedicated his life to music. First as a musician in the band Psycho Sun, as a DJ, and, for a couple of years, also as a radio speaker. Then, in 1997, he founded the informal group Coolclub and began organizing parties and concerts in Salento. In 2001, the cultural association Coolclub was born, which in 2004 became a cooperative. Artistic director, animator, technician, bill poster, porter, graphic designer, accountant, cleaner, serial accumulator of junk and custodian of 25-year-old files. There is no job that he hasn't done at Coolclub: from the humblest to the most renowned. Today, in addition to managing the cooperative as production director and taking care of the Artistic Direction of the Sei Festival – Sud Est Indipendente, he is Vice President and coordinator of the Lecce Network of the Puglia Creativa production district. He also deals with training in the cultural field: he currently coordinates the course in new Multimedia and Audio for Tourism at the ITS of Lecce. He often provides consultancy to young creative companies and dispenses advice and tips for surviving in this very difficult sector. He has an idea a day and a solution for everything. A volcano in constant eruption.